GameStop Launches Power Packs Digital Trading Card Platform on April 15 with Packs Priced Up to $2,500
Summary
GameStop Corp. (NYSE: GME) is launching Power Packs, a digital trading card platform, to the general public on April 15, 2026, at powerpacks dot com — marking the retailer’s most concrete move yet into the collectibles digital market.
The platform lets collectors purchase digital packs to unlock real, PSA-graded trading cards across Pokémon, Football, Basketball, and Baseball categories, with packs priced between $25 and $2,500. Each card is stored in the PSA Vault — a third-party professional grading and storage service — and can be sold back instantly, shipped home, or added to the buyer’s collection. The model blends the speculative appeal of pack-opening with the liquidity of physical grading, targeting a collector base already comfortable with both formats.
The move is a notable pivot for a company that has spent years shrinking its physical retail footprint. Tapping the graded card market — where PSA-certified cards routinely trade at significant premiums — gives GameStop a margin-rich, inventory-light revenue stream that its legacy video game business cannot replicate.
No revenue projections or user targets were disclosed in the announcement. GameStop did not detail whether secondary trading between users will be supported on the platform at launch.